Graphic Design
Anu Handa

ABOUT GRAPHIC DESIGN 

Updated: Aug 2, 2020

What is Graphic Design?

Graphic Design is a creative process, involving a client & a designer for communication of a specific message effectively to a target audience through graphic arts, text, colours, illustrations, photos, fonts & visuals. Graphic Designers create graphics for packaging, publications, web sites, advertisements and promotional packaging. Graphic Design is a subset of Communication Design.

Education in Graphic Design

Candidates who want to pursue a career in Graphic Design can study the course at Undergraduate & Postgraduate level. Popular colleges that offer courses in Graphic Design include NID, MIT Pune,etc. Other popular colleges offer courses in Communication Design.

Eligibility Criteria for Graphic Design

For Graduation Degree: Though eligibility criteria may vary, but most colleges allow candidates who have completed 10+2 (Science/Commerce/Arts stream) from a recognized board to take part in their admission process.

For Postgraduation Degree: To pursue a Masters in Graphic Design, a Bachelors Degree in design is required. 

Entrance Exams for Graphic Design

All popular colleges conduct entrance exams in order to offer admissions to aspiring candidates. Some of the top Entrance Exams for Design are conducted by NID, NIFT and CEPT.

Graphic Design Course Curriculum 

Though the curriculum may vary from college to college, some of the common subjects include:

  • Softwares like Premier Pro, In Design, Dreamweaver and After Effects
  • Typography
  • Semiotics
  • Copywriting
  • Logos & Brands
  • Publication Design
  • Packaging Design
  • Information Design
  • Web Design

Graphic Design Career in India

More & more companies are now aware of the benefits of a well planned & structured marketing campaign & power of creating a brand, which involves visual communication & services of a graphic designer. While pursuing their courses in graphic design, students should prepare a portfolio containing their best works. After the completion of the course, they have the option of joining an established Media / Advertising Firm, freelance for design / publishing houses & can even set up their own enterprise.

Career Prospects can be in the following fields

  • Advertising & Marketing
  • Publishing
  • Art & Design Firms
  • Freelancer
  • Packaging Industry
  • UI/UX Design Industry
  • Self Employment
  • Education Industry

GRAPHIC  Designers  can  specialize  in  the  following  fields:

  • Art / Creative Direction
  • Multi – Media
  • Layout Design
  • Brand Identity Design
  • Logo Design
  • Illustration
  • Photo Editing
  • Prepress Technician

About the Author: Anu Handa is an Interior Designer, DIY Artist, Co-Founder and Educator at Mosaic Institute of Design. She has been the lead blogpost writer at www.mosaicdesigns.in since 2009. Her educational background in Interior Design, Urban Planning and the English Language has given her a broad base to cover a range of topics in her articles. Anu has spent 15+ years training Design & B.Arch Aspirants for entrance exams.

Passionate about Design Education, she’s briefly worked with Annamalai University as a paper setter for Design Exams. Likes to write about Design, Architecture and related fields, on online platforms like Quora. Aims at challenging the conventional & age old teaching methodology